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A lot of craftsmanship and a bit of art

For 12 years we have collected a lot of experience, good practices and relationships. We will share them, accompanying your project on the path to success.

ideacto oferta

Usability audits, research and tests

We audit, analyse and test websites especially in the e-Commerce industry. We provide recommendations that lead to business growth. The scope of our services includes: usability audit, tests, analyses and interviews with users, conversion optimization (CRO) and data analytics

ideacto oferta

Redesign of websites

We provide comprehensive services in the process of redesigning websites and online stores. We audit, analyse, test and design UX/UI. We provide conversion optimisation (CRO) and advanced web analytics. That kind of projects are our favourite ones! See our case-study from WSB Universities, Showroom, Estyl, Vehiculum, Eurobank, Nest Bank.

ideacto oferta

UX/UI design

We design user experience (UX) and user interface (UI). Our projects have been recognised at the Webstar Festival, Impactor and Efekton competitions. You can check the quality of our work on the example of Wittchen, ING or Ceramika Paradyż. The scope of our services includes: strategic and business analysis, information architecture design, layout design, interaction design, graphic layer design, icon design and animation design, Design System and Style Guide implementation, digital product design.

ideacto oferta

Conversion optimisation (CRO) and web analytics

We work on the basis of quantitative and qualitative data. We optimise conversions for e-Commerce websites and implement advanced web analytics. The scope of our services includes: audit of web analytics, implementation of Google Analytics and Tag Manager, comprehensive conversion optimisation (CRO), analysis and implementation of click tracking, visit recording, heatmap analysis and implementation of A/B and MVT tests.

ideacto oferta


We have the knowledge and we won't hesitate to use it! Our Team willingly shares its experience and is able to transfer knowledge during individual and group training. UX training for e-Commerce.